Ecommerce shopping is largely dependent on specially designed software to make if function. These shopping carts are used for anyone who is shopping on the internet. The shopping ‘cart’ or basket is virtual i.e. you don’t actually get a shopping cart or basket – you simply order a product from a website, which then tells you it has put it in your shopping cart, if you buy more than one item these are also added to the cart until you are ready to cash up. Once you have paid for your purchases by credit or debit card along with any postal or shipping charges that have been calculated by the software then the shopping cart is emptied.
Shopping carts are usually associated with secure sites such as Amazon. A secure site is one that is virtually unhackable when it comes to a person’s credit card details, such sites usually have a small padlock in one corner of the screen. The software has to be uploaded to a secure server that is designed to handle sensitive information such as credit card payments.
Another feature of shopping cart sites ensures that the cart is activated whenever someone makes a purchase. Once a purchaser presses the submit button then the software is able to access a database that contains information about all of the items the online store has on offer. Shopping carts therefore allow the website owner to easily manage everything that is associated with running an internet store.
Once a web master installs shopping cart software on their site, they get an online store. The store is accessed when a visitor looks for a particular category or item, details of which are stored on a database. Once the store has been successfully accessed the user chooses what they want to buy and is then given a series of commands to complete the buying process.
The type of software that the store owner has access to is determined by the number of features on offer. Generally speaking a store owner will have access to all the categories that make running an online store a viable proposition. If you are considering opening an online store then you need to decide whether you are going for licensed software, which generally means that you will have access to all of the shopping cart’s resources for a fixed monthly fee. Those who opt for hosted software usually do so on the basis of a monthly or quarterly payment. The advantages of licensed software is that because the web master owns the license they can then open as many stores as they like using the same software. It also means that the source code can be accessed, enabling the user to edit and customise the software that they have on license. Hosted software means the store owner cannot access features in such a way as to customise it. On the plus side if you have a hosted software you will receive any updates to the service as they come along, and this includes security updates.
